A well-run laundry is an asset to any community. These days “well run” does not only mean clean. It means establishing and maintaining an environmentally responsible business. Some facets of this goal may be realized by educating customers; other decisions require the owner’s financial investment and perhaps a change in mindset. In the end, it all pays off.
Water Usage
The laundry business presents many opportunities to embrace and lead the green movement, starting with water usage. Modern front-loading high-efficiency washers save local water authorities more than half the water used by older commercial washers or home washing machines.
An owner’s first commitment might be to upgrade old top loaders. Even refurbished front loaders will save money on utility bills. Look for the Energy Star rating for equipment that will minimize water and energy use.
Revisit the temperature setting you use for your washers. Ideally, warm water will be 110 degrees if your hot water setting is at 130 degrees. This hot water setting is the minimum acceptable standard used by the medical industry to kill germs and bacteria.
Let your customers know that washing in cold or warm water is effective, and that hot water is only necessary for heavily soiled items. Also, it is most economical to wash a full load of clothing, not just a few items.
Dryers
Check the length of time your dryers are set to run. Modern dryer technology is similar to a convection oven in your home. Dryers use more air and fewer BTUs, drying clothes evenly and with a softer finish; thus there is less need for dryer sheets. Newer equipment uses approximately 40 percent less fuel.
Encourage customers not to over-dry their clothing. Dryer sheets can get caught in the dryer motors and increase repair costs. Don’t open the dryers while they are running because it takes time for the temperature to warm up again, ultimately resulting in longer drying times.
Keep lint traps clean for more effective air circulation. Clean your dryer vents regularly to lessen drying times and decrease CO2 emissions.
Products
Wash & Fold service is an opportunity for owners to establish standard operating procedures and tightly manage processes. The higher your percentage of Wash & Fold business, the more you can control costs.
Educating customers is an ongoing process. Start with small steps and easy tips. When it comes to most products, less is more. Modern high-efficiency washers only require half the amount of detergent recommended on the label. It is not desirable to see a washer full of bubbles. Even some detergents labeled “eco-friendly” have fillers, giving them a thick consistency. Some other tips:
• Brands with the fewest ingredients are best. Avoid NPE chemicals.
• Softeners are not necessary. Try using ¾ cup of white vinegar added during the rinse cycle. It is less expensive and just as effective, but without additives.
• There is no need for multiple dryer sheets.
• Chlorine bleach should be replaced with a peroxide product. Try borax or dry oxygen bleach. There are several non-chlorine whitening products on the market.
• Enzymes are very effective for stain removal. Lemon juice, baking soda and hydrogen peroxide are also options.
• Purchase wash & fold bags made of biodegradable plastic.
Infrastructure
When was the last time you looked at your store as though you were a new customer? We all remember our brand new or newly renovated Laundromats and how fresh they looked. Take a critical look at your store now. What changes can you make that will be environmentally friendly?
• Research window film options. A high quality polyester film, embedded with reflective metal particles, bounces back 78 percent of the solar energy. Consider installing film onto the windows that face south and west.
• Add window blinds. Combined with window film, solar blinds made from recyclable fabric have no PVC or off-gassing, and can decrease your air conditioning costs.
• Consider installing a commercial tankless hot water system. These systems heat water only as it is needed, so no energy is lost by storing pre-heated water in a holding tank.
• Replace incandescent bulbs with compact fluorescent bulbs. They use 75% less energy, last 10 times longer, and release less heat.
• If you add a new coat of paint, select a brand with zero volatile organic compounds.
• Evaluate the cleaning products you use. Clean using cloth towels instead of paper.
• Check the temperate settings for your air conditioning and heat. Rather than turning your HVAC system off when you close, raise or lower the settings by about 5 degrees. Recommended settings are 78 degrees for air conditioning, and 68 degrees for heat.
• Open the doors if it is a nice day outside. Nothing is better than fresh air!
• If you do not already have ceiling fans, consider having them installed. Choose switches with multiple speed settings so you can adjust and even out the temperature in different parts of your store.
• Keep your equipment in good repair so it will run at peak efficiency. Don’t wait until things break. Have a trusted and competent repair person continuously check your equipment proactively.
• Buy recycled toilet paper and paper towels to stock your store. Purchase non-toxic cleaning products, and select chemical free detergent for your wash & fold service.
• Consider updating any mechanical system with a SEER rating less than 14.
• Most importantly, select your equipment carefully. Modern commercial laundry equipment is designed with the environment in mind. The April edition of American Coin-op reports that the number one problem for laundry owners is high cost of utilities.
Community
It is incumbent upon us to be an asset to our community. Engage with local civic organizations and let them know that your store is a location that will accept clothing donations on their behalf. Donate unclaimed clothing to local charities.
Recycle hangers. Used hangers work well for hang-drying clothes.
Rather than subscribing to new publications, ask your customers to bring in the magazines they have already read.
Place recycle bins around your store, and encourage customers to use them to recycle detergent bottles, water bottles, newspapers and magazines. These adjustments will help create an environment that promotes sustainability.
Attendants
Your attendants are often the face of your business; they should model the behavior you desire. Don’t expect them to engage in a conversation about using less detergent or not opening a dryer while it is running, unless you can show them a professional and comfortable way to begin that conversation. Take small steps towards educating your customers. Start with customers who are already using high-efficiency detergents, since they are likely to be open to hearing conservation tips. Post helpful hints around the store. Install a bulletin board with useful information. Encourage customers to post their own suggestions.
Take the lead role in educating your employees and customers. Be vocal about your business model throughout the community. Be sure all your advertising consistently reflects your vision and mission. Your goal should be to lower utility costs to 9%-12% of gross monthly income. If you follow these simple guidelines, your business will be more profitable, environmentally responsible, and an asset to your community.